Happy 2015 and hope everyone had a relaxing holiday. As always, more essays are coming soon for the next year. In the meantime, I wanted to share some of my essays published here over the last year. If you want to stay up to date, just make sure to subscribe for updates.
Also, thanks to the SumoMe team (specifically Noah Kagan!) for supporting my hosting costs. I’ve used SumoMe since the product was in alpha and find it immensely helpful in building an audience.
Without further ado, here’s a selection of essays published in 2014:
Make content creation easy: Short-form, ephemeral, mobile, and now, anonymous
How to design successful social products with 3 habit-forming feedback loops
How to solve the cold-start problem for social products
Why consumer product metrics are all terrible
There’s only a few ways to scale user growth, and here’s the list
Why aren’t App Constellations working?
New data shows up to 60% of users opt-out of push notifications
Early Traction: How to go from zero to 150,000 email subscribers
Why Android desperately needs a billion dollar success story: The best new apps are all going iPhone-first
New data on push notifications show up to 40% CTRs, the best perform 4X better than the worst
Mobile retention benchmarks for 2014 vs 2013 show a 50% drop in D1 retention
Why messaging apps are so addictive
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